Czech nordic skiing / cross country skiing magazine NORDIC
NORDIC magazine addresses a target group of very narrow profile i.e. all fans and power skiers, hobby addicts and ski-tourists. NORDIC was the first magazine to start the trend of narrower specialized segment of the magazine editorial team. The advantage of this conception is that none of magazine announcements (both advertisements and the content itself) fall outside the fertile area. - which from the advertising partners point of view, brings the costs of ads to an acceptable level.
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